Monday, October 30, 2006

The Purpose of this Blog

The purpose of this blog is to keep track of my wife's and I's goal to sell 900 units of Kate's Calendars in six months.

Kate's Calendars is an idea my wife came up with two years ago. It was inspired from the homemade advent calendars my wife would make me while I was on my mission. Those calendars were some of my best letters I received while I was on my mission. It was nice to open up a little door each day and find an inspiring message from Kate.

We both thought it would be a great idea to take Kate's advent calendar idea and turn it into a product. About two years ago, we sat down and came up with a design for the calendar. We took it to a paper company, gave them our wedding money, and they made the calendars for us. You can see what the finished product looks like here.

Since then, we've been trying to market them during what little free time we have. We've sent out samples to some LDS stores around the country and have heard back from a few of them. The most success we've had in sales was when we posted an add on dearelder.com. However, the cost of advertising with them is expensive and we don't have the money available to use them again. So, we've pretty much been trying to do this solo. Consequently, we haven't had much success.

So, we're taking Kate's Calendars to the blogsphere. We hope this blog serves two purposes. 1) To serve as an accountability tool, and 2) promote Kate's Calendars to help reach our goal of selling 900 of them in six months.

Check out Kate's Calendar's product website and order one for loved one today. You don't have to be Mormon to buy one!

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